Tools for Creating an Entrepreneurial Culture
4-Hour Workshop
November 8, 2019 8AM-Noon (With Lunch Option to Continue the Conversation)
Presentation Description
In this presentation, Elnian will be sharing practical tools and tips that will help empower every single employee in your business with the tools, education and data they need to act (and take responsibility) like owners.
Zingerman’s is known for organizational culture, and they often get asked questions like: “How do you keep staff engaged?” and “What’s the secret to finding staff who think like entrepreneurs?” The truth is that there is no secret, and they are hiring from the same labor pool as everyone else in their area. What they have done consistently is document and communicate clear expectations about what it takes to succeed as a Zingerman’s employee, including their belief that each person brings valuable insights that will help them be successful as an organization.
In this workshop, Elnian will help participants identify the benefits of a culture that encourages everyone to think “outside the box” and look for ways to improve. In addition, she’ll share a variety of systems and tools that Zingerman’s has found make it easier for staff to get engaged and have their voices heard. This workshop is a follow-up to our September lunch meeting on the same topic and gives participants specific how-to’s and tools they can take back and use immediately to implement these same principles in their organization.
By the end of this session, participants will be able to:
- Describe key elements and advantages of an entrepreneurial culture.
- Identify the elements necessary to build an entrepreneurial culture including how to teach it, define it, live it, measure it and implement recognition systems.
- Use new tools and techniques to encourage entrepreneurial thinking within their organizations.
- Create and action plan for success
- Call upon a network of peers to help get past roadblocks
About Facilitator: Elnian Gilbert
Elnian, a stellar trainer with Zingerman’s ZingTrain travels all over the country sharing ZingTrain’s world class business principles and we’re glad to have her returning to the Leadership Lunch Club! Elnian has presented to the LLC several times now and always receives rave reviews!. Elnian’s 12 years of experience at Zingerman’s includes multiple businesses and positions, from her start at Zingerman’s Mail Order to logistical experience at ZingTrain. It is this breadth of experience that Elnian brings to her role as a trainer, sharing Zingerman’s approach to business gleaned through 36 plus years of learning and applying these principles in their own now world famous businesses. Most recently, Elnian delivered keynotes on Building a Culture of Great Service and Creating a Vision of Greatness for the Whole Foods Market Global Culinary Summit, the Association of University Board Secretaries, the Virginia Farm to Table Conference, and the National Cooperative Grocers Focus On Fresh Conference.
Elnian’s style is engaging, humorous and full of real-world stories. Her down-to-earth approach, thorough preparation, and experience as a trainer helps her connect with participants from a wide array of industries and businesses.
Book Description
You can’t argue with success and Zingerman’s has had plenty of it. Our featured book provides the opportunity for readers to be mentored by the co-Founder of Zingerman’s, Ari Weinzweig as he shares specific principles and practices that helped him grow a tiny deli into a multi-million dollar, nationally-acclaimed business. He uses a variety of self-contained essays to cover topics like creating a vision, how you can use disgruntled customers to continuously improve, how to find, develop and retain great employees and the connection of how your beliefs shape your actions. Weinzweig also references a variety of other books that have influenced his personal and professional life and then provides a robust reading list for the reader as well Inc Magazine called it one of the “Best books for business owners.”
